Brand Identity & Packaging Design
Mavocare is a feminine health and beauty company that creates products that are "Good for your V'. After the founder, Lisa, found herself battling with back-top-back yeast infections for over a year, she discovered the power of nature's antifungal, the Calendula flower during a backpacking trip in Colombia. Using this knowledge, and with the backing of her incubator, Lisa began to formulate her own feminine care wash to share this magic with the world. As the feminine wash prepares to hit the market, Mavocare is in development with several other products, including a wipe and a targeted feminine probiotic.
Foundery5 has worked with Mavocare to develop their visual brand, including the logo, color palette, font selection and iconography, and has translated that brand into visually fun packaging tailored to their market.