From Idea To Execution
Business Strategy to a Sales & Marketing Strategy in One Go
We worked with Spark Collaboration when RCTs were just an idea scratched on a piece of paper. Today, we have relaunched the brand after a super successful Beta trial. During this period, we helped create the Value Proposition to Logo Brand Identity and Naming Exercise, created a detailed SWOT analysis, expanded competitive analytics, built out style sheets and more.
We then created a budget-friendly marketing strategy for Spark by combining Sales with Unconventional Public Relations. Even with its accessible price point, the results of this strategy led to Spark being featured in major publications like Harvard Business Review, Huffington Post, US News and many more.