metagenics.

branding + print design + website design + development

challenge

product + lifestyle photography

Through the process of redesigning the ecommerce website, we defined a set of photography that would be required to perfect the vision of the site. In the process, we learned that the scientific experts at Metagenics have identified plant-based derivatives and nutrients, which positively influence health in uniquely effective and predictably safe ways. Using several popular products, we created a photography brief that helped us incorporate the ingredients of each product into the photography to visually tell the story of each supplement.

solution

collateral design.

The right blend of aesthetics, function and form allow the brand to be extended and consistent across various sub-brands and collateral designs.

solution

ecommerce design & development.

Metagenics retained us to help them create a new, updated ecommerce site tailored to their B2B2C business. Because Metagenics sells only through licensed practitioners, we had the dual challenge of not only highlighting products to potential customers, but also allowing practitioners to order directly from their site. In collaboration with their in house marketing team, we embarked on updating and upgrading Metagenics.com. Through this process, we focused on creating the best user experience for both patients and practitioners.

the formula: photography + print + web design.

Next project

bare + bloom

growth through —
design.

Our team of more than 35 world-class experts in brand identity, packaging design, UX/UI, web design, and web development is committed to helping bring your ideas to life and grow your business through design.